We hit the
When Srixon wanted to break into Europe,
they made us their Clarion.
FOCUSING ON SUCCESS
A REAL DESIRE TO PLAY WITH THE BIG HITTERS
At launch, as an unknown brand in the UK and across Europe, Srixon set out to make their mark in a highly competitive marketplace.
Already established as the biggest brand across Asia, Srixon’s world class technology and focused desire to become a globally recognised brand gave us a great story to tell.
KNOWING THE BRAND
INSIDE OUT
SHARING SRIXON’S PASSION FOR THE GAME
Our deep understanding of everything behind the Srixon brand, from its heritage to its future vision, meant we could truly get on board with their passion. It became our mission to take this new kid on the block and position them at the forefront of players’ minds, whatever their skill level, whenever they next play the game.
WINNING FEELS GREAT
INTEGRATED GOLF MARKETING THAT’S HIT THE SWEET SPOT
We supported Srixon from European launch to becoming the UK’s no.1 mass market golf ball brand. As their fully integrated strategic marketing partner, together we created a full range of highly impactful, market-disrupting advertising campaigns, sales promotions, point-of-sale, and consumer loyalty programmes, all rolled-out across a full mix of digital marketing channels, traditional advertising and print media.
DRIVING SALES THROUGH
OUR INCENTIVE PROGRAMME
GENERATING A SURGE OF EXCITEMENT IN THE GOLFING WORLD
We disrupted the golf marketing world by introducing an all-new trade incentive programme to encourage retailers to choose Srixon over competitor brands.
The excitement resonated among club professionals, assistants and support staff within the golf retail market ensuring the Srixon word was spread and helped the brand take off.
ON COURSE WITH SRIXON’S DIGITAL PRESENCE
GENERATING A SURGE OF EXCITEMENT IN THE GOLFING WORLD
We disrupted the golf marketing world by introducing an all-new trade incentive programme to encourage retailers to choose Srixon over competitor brands.
WE MADE OUR MARK IN-STORE
THE POWER OF UNIQUE POINT-OF-SALE AND SALES PROMOTIONS
Being brave and being different was key to the growth of the Srixon brand. Innovative sales promotions and point-of-sale meant we stood out in a busy retail space whilst taking people from in-store to online and back again, driving golfers to ‘make the switch to Srixon’ and incentivising brand loyalty.
THE PERFECT SHOT
Remarkable accuracy
remarkable results
Our in-house photography ensured fast turnaround of high-quality imagery for both digital and print output.
How we made a difference
Fastest growing UK golf brand
The UK’s No.1 mass market golf ball brand
UK’s most recalled challenger golf brand
For Srixon we provide:
Strategy & Planning, Creative Design, Website Design, Brand Activation, Digital Marketing, Lead Generation.
